Say the number.
Sales, finance and ops read the same figures. You can see the margin and the cash trapped in stock. Business intelligence is all we do.
Walk into any meeting sure of every number.
Prefer a two-minute self-audit? Free, no sign-up. Check your numbers
Why did margin drop last week?
Margin fell to 21.8%, down 1.6pts. Nearly all of it is one thing: freight on the Benelux lane jumped 14% after the carrier surcharge on 28 Jun. Volume and pricing held.
sourced from Xerofreight ledger3 invoices · as of Tue 09:14
will it recover in July?
Illustrative · sample data
The tools we connect
One version of the truth. Top floor to shop floor.
Sales · Finance · Operations · Warehouse · Marketing
Every team reads the same page in Power BI, Fabric or Zoho, whichever fits.
Now you just decide.
Fixed
price in writing before any build starts.
2 weeks
typical, to a first working dashboard: your first version, refined from there.
Yours
outright. Full handover. Walk away any time.
The figures everyone already trusts.
Illustrative reporting use cases. Each shows the decision a commissioned dashboard can support; the scenarios are fictional.
71.3%
1,638
Wholesale distributor
Sales, stock and margin. One review.
illustrative reporting use caseCompare sales and margin by product alongside stock levels, using agreed dates and definitions.
A distributor can use this reporting view to choose purchasing priorities and follow the records behind a margin change.
78.4%
1,888
Warehouse & transport
Pick, dispatch and delivery in view.
illustrative reporting use caseCompare order accuracy and dispatch performance by warehouse, route and reporting period.
An operations team can identify the routes to review and allocate attention using an agreed refresh schedule and source checks.
63.5%
2,046
E-commerce brand
Orders and ad spend in context.
illustrative reporting use caseCompare orders, refunds, payments and ad spend while keeping the reporting dates and attribution rules explicit.
An ecommerce team can review channel spend alongside collected revenue and agree which campaigns deserve a closer look.
What your numbers look like when they agree.
Compare quarters in a browser-built dashboard for a fictional distributor. Inspect the sample inputs and reconciliation below, then use the delivery scope to see what a commissioned report includes.
Check the sample figures: Q4
Inspect the monthly and regional inputs behind the selected quarter. This browser-built demonstration uses fictional aggregates; it illustrates reporting behaviour and validation checks.
- Revenue from the three months
- £3,590k
- Oct £1,090k + Nov £1,180k + Dec £1,320k
- Revenue from the four regions
- £3,590k
- North £1,240k + Midlands £980k + South £840k + Export £530k
- Difference between the two totals
- £0k
The trend shows six months for context. Only the final three months contribute to the selected quarter's revenue; the previous three supply the quarter-on-quarter comparison.
Monthly and regional revenue are alternative breakdowns of the same total. Keep them separate when summing the CSV. Gross margin, weighted open pipeline and on-time shipping are illustrative assumptions; their transaction-level inputs are not modelled. Pipeline is a snapshot at quarter end.
Download the fictional sample data (CSV)Includes all four quarters, the previous quarter's monthly context, units and data-basis labels. The data is fictional and available without an enquiry.
For a commissioned build, we agree your measure definitions, compare report totals with an independent source extract and record access tests and owner sign-off. That gives your team an acceptance record to use when approving the reporting.
Three steps to numbers you trust.
Business intelligence is all we do. We connect your systems into one place, turn them into reporting everyone agrees on, then let you ask a question and get the answer: one team, accountable from scattered data to the meeting that ends on time.
One place for every number.
Connect the agreed CRM, finance and commerce sources so your team can compare customer activity, invoices and receipts in one reporting view. Matching rules, refresh checks and source reconciliation are part of the implementation scope.
In Azure · Microsoft Fabric · Power BI
02 · Reporting you can trustThe board meeting that ends on time.
One set of figures your whole team reads the same way: sales, margin, cash and stock finally agreeing on one live screen. Built around the decisions you make, tested against source, documented and handed over.
In Power BI · Microsoft Fabric · Zoho Analytics
03 · Answers & AIAsk out loud. Know in seconds.
Ask your numbers a question and get a true answer, plus forecasts and alerts that surface upcoming margin and cash changes days early. Grounded in data we've already made trustworthy, with a human in the loop.
In Power BI Copilot · Microsoft Fabric · Azure AI
Already bought Power BI and still don't trust the numbers? We fix the report you already have.
We connect 20+ systems: Salesforce, Xero, Shopify, Snowflake and more. See everything we connect.
Keep control. Always.
Run the build yourself, keep us on tap month to month, or bring us in for a short, fixed-scope project. You choose what continues.
We build it and hand it over.
Built, tested, documented and yours outright. Most clients start here.
Keep us on, month to month.
Month-to-month care: we watch refreshes, keep the estate healthy and add reports as you grow. You choose each month.
Add focused capacity.
Bring in extra capacity for a short, fixed-scope project, for as long as you need it.
Four steps from doubt to certainty.
A two-week review names exactly why your figures disagree and what fixing them costs, fixed, in writing. You approve everything before it's built. The review fee comes off your build.
- 01
Discover
You learn exactly why your numbers disagree and the fixed price to fix them. A two-week review, findings in writing, fee credited to your build.
- 02
Design
You approve the one view your team will run on and the cost before any build. You decide what ships and when.
- 03
Build
You watch the versions become one. Your first working dashboard is typically live in two weeks. We test, document and hand it over, then refine it with you.
- 04
Run
You stay the company that knows. Problems surface days early, month after month. Keep us on with a month-to-month plan, or run it yourself. It's yours.
Answers in seconds, not meetings.
Ask a question and get the true answer because the data underneath is checked first. Forecasts, alerts and written summaries, with a human in the loop and a defined scope.
Ask anything, get the answer
Your team asks in everyday language and gets a sourced answer because we get the data right first.
Answers available on demand
Forecasts & early warnings
See it on Tuesday, not at month-end. Forecasts and automatic alerts surface upcoming margin and cash changes days early.
Catch issues days sooner
Reports that write themselves
Board-ready summaries of what changed and why, written on schedule from your trusted data, with a human in the loop.
Less time lost to manual reporting
Margin fell 2.1pts to 21.3%, driven by a 6% rise in freight on the EU lane and a one-off rebate. Volume held.
grounded in: finance model · logistics · 2024–25 · human-checked
No guessing about us, either.
- NDAs welcome: we treat your data and credentials as confidential.
- Least-privilege access: we ask only for what the project needs.
- ICO registration & UK GDPR / DUAA 2025 alignment, SOC 2 Type II, ISO/IEC 27001, ISO/IEC 27701 in progress.
- Documented models, governance and handover, so nothing is a black box.
“We compare fixing the numbers you have, switching tool and adding governed AI against your stack, budget and data, then document the recommended next step and why it fits.”
The numbers agree in New York, Sydney and Amsterdam.
UK head office. Hours built around New York mornings, Sydney handovers and Amsterdam's full day. Your data stays in your region. The same team, wherever you are.
UK HQ · Delivered to US, Australia & Benelux
Practical guides, worked through.
Answers with the reasoning.
What will this cost?
You'll always have the fixed total in writing before work begins. Most clients start with a fixed-price Trusted Numbers Review (£2,000–£4,000) that gives you findings and a fixed-price plan. The build itself typically runs £8,000–£14,000 depending on scope.
How long until we see something?
The review takes two weeks. Your first working dashboard is then typically live within two weeks of starting the build, with that first version refined alongside you. Zoho Analytics setups on existing Zoho data can be live in days.
Should we use Power BI or Zoho Analytics?
We compare both against your stack and budget. If you already run on Microsoft, or need heavier modelling and scale, Power BI/Fabric usually wins. If your business runs on Zoho and your needs are mainstream, Zoho Analytics is often faster and cheaper to own.
Can you fix what we already have, rather than start over?
Usually yes, and the review will tell you. We find and fix the calculations and connections causing wrong numbers, consolidate the duplicate reports, and add the controls that were missing (who sees what, automatic refresh), keeping whatever already works.
Do you work with clients outside the UK?
Yes. UK head office, delivered to the US, Australia and Benelux, with timezone overlap and async working built in. Your data stays in the right region for your jurisdiction.
Is our data safe with you?
We treat your systems and data as confidential, ask only for the access a job needs, and are happy to sign an NDA and a DPA. SOC 2 and ISO 27001 are on our near-term roadmap.
A few Mondays from now. 9am.
Become the company that knows.
Your next board meeting: the quiet one. Start with a two-week review: you learn exactly why your figures disagree, at a fixed price, and the fee comes off your build.
A fixed price agreed in writing before we start, and you own everything we hand over.